Australia Australia
Top Album
Bernard Fanning - Departures
Top Single
Robin Thicke Feat. T.I. & Pharrell - Blurred Lines
USA USA
Top Album
Queens Of The Stone Age - ...Like Clockwork
Top Single
Robin Thicke Featuring T.I. + Pharrell - Blurred Lines
UK UK
Top Album
Black Sabbath - 13
Top Single
ROBIN THICKE / TI / PHARRELL - Blurred Lines
3828
AC/DC

Fake AC/DC Files Flood The Internet

By Paul Cashmere
Wed, 08 Oct 2008 13:53:50 +1100

Is Sony attempting to squash the leak of AC/DC`s Black Ice album but flooding the bit torrent sites with fake files?

Acca Dacca fans attempting to download pre-release files of songs from the album are being dished up with long downloads and false tracks.

The strategy is indeed bizarre for 2008.

On one hand, the download of a bit torrent file could be illegal. (A lot of record companies and artists use the technology for promotion). On the other hand, it is widely recognised as “the new airplay”.

The point is that the big companies have to learn to live in the 21st century. Applying 1985 business models today do not work.

It makes no sense to piss off an artist’s fan base by frustrating the fan.

If people want to hear a new album, they will hear it regardless of internal policies and politics.

We have seen an obsolete roll-out of the AC/DC event to date, with an attempt to control the media over the release of information. In Australia for instance, an official release about the `Black Ice` album was held back by 24 hours to allow a radio network to think that they had “an exclusive”. The news was already all over the internet well before the radio announcement even went to air.

It is bizarre that even with the bitch-slap the industry was given with Napster that there are still labels that still think they can control the audience and the media. Those days are over.

The AC/DC project is an interesting one. The band is not only not on iTunes but it is vocal about its reasons why.

The fans, however, are digitally driven, so there is a disconnect between the band and the fans that needs to be better managed.

Whatever happens between the band, the label and the fan, the `Black Ice` album will be the year’s biggest release regardless.

AC/DC is perceived as a fans band. How they play the new few weeks could go two ways. Fans will either embrace them as heroes, or despise them as a corporate machine. That call will fall with how Sony treats the fans, which right now, appears with contempt.
Heading_relatedcontent
  1. Original AC/DC Singer Dave Evans Tells The Story

    Dave Evans is the original lead singer for AC/DC. He formed the band in 1973 with Angus and Malcolm Young, Colin Burgess and Larry Van Kriedt.
    10:27am Apr 18, 2011
  2. Former AC/DC Bass Player Mark Evans Writes Memoir

    Mark Evans, bass player for AC/DC during their formative years, has written the book ‘Dirty Deeds’ about his days in the band.
    5:16pm Jul 12, 2011
  3. AC/DC Drummer Has Marijuana Conviction Overturned

    Phil Rudd, drummer for AC/DC, has had his recent conviction for marijuana possession overturned in New Zealand.
    1:36pm Apr 03, 2011
Loader

  1. Catherine Britt - Undercover Interviews

    Catherine Britt chats to Undercover about her latest self-titled album release.
    4:25pm Jun 25, 2010
  2. Dan Kelly - Undercover Interviews

    Dan Kelly plays the tracks ‘The Decomissioner’, ‘Dan Kelly’s Dream’ and ‘Drowning...
    4:25pm Jun 25, 2010
  3. Jamie Cullum - Undercover Interviews

    Jamie Cullum talks to Undercover about his music career.
    4:25pm Jun 25, 2010
  4. Jason Derulo - Undercover Interviews

    Jason Derulo comes in to the Undercover Studio to chat about his music and life o...
    4:25pm Jun 25, 2010
  5. Stereophonics - Undercover Interviews

    Welsh band Stereophonics have a chat to Undercover about their latest music achie...
    4:25pm Jun 25, 2010
  6. Catherine Britt - USessions

    Catherine Britt comes into the Undercover studios to play a few songs off her lat...
    4:25pm Jun 25, 2010
  7. Dan Kelly - USessions

    Dan Kelly plays the tracks ‘The Decomissioner’, ‘Dan Kelly’s Dream’ and ‘Drowning...
    4:25pm Jun 25, 2010
  8. Darlene Love - Undercover Interviews

    Darlene Love has a chat to Undercover about her 50-years in show business.
    4:25pm Jun 25, 2010
  9. Rebecca Barnard - USessions

    Rebecca Barnard comes into the Undercover studio to play a few songs off her late...
    4:25pm Jun 25, 2010
  10. Lazy Susan - USessions

    Paul Andrews from Lazy Susan plays the tracks ‘Expecting To Change’, ‘Bad Hands’ ...
    4:25pm Jun 25, 2010
  1. Seventrain

    Seventrain
    9:41am Feb 04, 2014
    1 photos.
Heading_hottopics
Processing...
Closepopup
Ajax-loader_3